Social Media

Listening

Social conversations can shape reputation fast. Mediaboard helps you track key discussions, understand sentiment, and respond with context.

Track every conversation

that matters.

Instagram

Track brand mentions, creator content, campaign reactions and visual stories that shape perception.

Facebook

Follow posts, comments, discussions and public reactions across pages, groups and communities.

LinkedIn

Monitor company mentions, executive visibility, industry topics and professional conversations.

YouTube

Track video mentions, comments, creator content and audience reactions around your brand or topic.

X (Twitter)

Follow fast-moving public conversations, breaking topics, mentions and sentiment in real time.

Listen, understand,

act faster

Monitor key conversations

Track brand mentions, campaigns, executives and key topics across social platforms and online communities.
  • Follow mentions across major social networks
  • Monitor posts, comments and discussions
  • Get real-time alerts when important conversations appear

Understand audience sentiment

Analyze whether conversations are positive, negative or neutral, and spot changes in public perception early.
  • Track sentiment around brands and campaigns
  • Detect negative reactions and unusual shifts
  • Understand the context behind conversation trends

Detect risks before they spread

Spot negative conversations, sentiment shifts and emerging issues before they gain momentum.
  • Access written, recorded and spoken content in one place
  • Search historical coverage instantly
  • Build reports on verified media data

Media intelligence built for every organization

Businesses

Public Sector

Agencies

With Mediaboard, track your story, measure the impact, and put your brand in the spotlight with our core features

Get started in 30 seconds.

Understand your communication, measure impact, and make better decisions with Mediaboard.

Our references

Mediaboard is a truly 21st-century company, constantly innovating its tools and delivering fantastic media monitoring. Its system is intuitive, accurate, and makes it easy to find almost anything. Their client approach is excellent too.

Pavla Brozkova
PR WBD Czech Republic & Slovakia / HBO Max

We’ve been using Mediaboard since 2015 to monitor corruption cases, public procurement, legislative developments and other topics that are crucial for our work and public-interest agenda.

David Kotora
Executive Director / Transparency International CZ

In three years with Mediaboard, our experience has been exceptional. Their professionalism, broad range of services, and top-notch annual analyses are highly valuable. We recommend Mediaboard for quality and reliability.

Renata Maierl
Head of Corporate Affairs / Kaufland CZ

Mediaboard is a truly 21st-century company, constantly innovating its tools and delivering fantastic media monitoring. Its system is intuitive, accurate, and makes it easy to find almost anything. Their client approach is excellent too.

Pavla Brozkova
PR WBD Czech Republic & Slovakia / HBO Max

We’ve been using Mediaboard since 2015 to monitor corruption cases, public procurement, legislative developments and other topics that are crucial for our work and public-interest agenda.

David Kotora
Executive Director / Transparency International CZ

In three years with Mediaboard, our experience has been exceptional. Their professionalism, broad range of services, and top-notch annual analyses are highly valuable. We recommend Mediaboard for quality and reliability.

Renata Maierl
Head of Corporate Affairs / Kaufland CZ

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FAQ

You ask questions, we answer.

What is social media monitoring?

Social media monitoring tracks conversations, mentions, reactions and sentiment across social platforms and online communities. It helps teams understand how people talk about their brand, campaigns, competitors and key topics.

Why is social media monitoring important for PR and marketing?

Social conversations can shape reputation very quickly. Monitoring social media helps teams detect risks, understand public reaction, measure campaign response and see which topics are gaining attention.

Can Mediaboard connect social listening with media monitoring?

Yes. Mediaboard connects social conversations with broader media coverage, so teams can see how stories move between news media, social platforms and public discussion.

What can I track with social listening?

You can track brand mentions, campaign reactions, competitor discussions, customer feedback, sentiment shifts, sensitive topics and emerging narratives across social platforms and online communities.

How does social media monitoring help during a crisis?

It helps teams spot negative sentiment, public reactions and fast-growing discussions early. With better context, communication teams can respond faster and make more informed decisions.